Tuesday, 22 July 2014

Apple reportedly gearing up for huge iPhone 6 demand, iPad mini 'Air' fall launch

Apple is expected to have quite a roaring holiday season, according to reports from the Wall Street Journal and Asian media, as the iPhone 6 and third-generation iPad mini could draw unprecedented public attention.




The iPhone 6 will be big, both literally and figuratively, there’s no question about it anymore. The only thing that may spoil Apple’s most celebrated iPhone launch to date is if rumored production hardships indeed force the 5.5 incher’s setback.

Which will probably not be the case after all, since WSJ claims Cupertino has a tall order for its manufacturing partners, estimating it might need 70 to 80 million iPhone 6 units to quench initial demand.

That’s 70 to 80 million combined, so naturally, we assume component shortages are long behind Apple. Worst case scenario, we now expect the smaller “iPhablet” to become official in September, and the larger model in October or November.



Either way, if the speculated numbers materialize, last year’s iPhone 5s/5c joint first run of 60 million starts looking like a drop in the ocean. Let’s just hope Tim Cook & co. will be prepared this time around for a gap in user interest, as the 5.5-inch iPhone 6 should follow in the footsteps of the 5s and overshadow its 4.7-inch sibling, the 2014 counterpart of the 5c.

Moving on to the highly anticipated sequel for the iPad mini 2, aka iPad mini Retina, a far less credible story originating in China pegs the upcoming 7.9-inch tablet for a September or October introduction (no surprises there) with, get this, a 30 percent thinner profile than its predecessor. Can you say 5.25 mm? Can you picture such a wasp waist?

I sure can’t, so I’ll take the gossip with a nice, (un-) healthy dose of salt. The same goes for the latest branding rumors, which confusingly suggest the iPad mini 3 could be called iPad mini Air. Well, if you’re willing to go down that road, why not iPad mini Air Retina Touch ID, eh, Apple?

Sources: Mac Rumors , The Wall Street Journal , G for Games



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