Thursday, 31 July 2014

Motorola trademarks Moto Maxx name, big-battery Moto X incoming?

While waiting for Lenovo to obtain all regulatory approvals needed to seize control over Motorola and all its assets, present and future, the creators of the wildly successful Moto G and not as popular X are reportedly cooking up X+1, G2, “Shamu” and… Moto Maxx handhelds.




It could be a last-minute adrenaline rush or ego outburst from soon-to-step-down Motorola management. Or maybe Lenovo is already working behind the scenes to resuscitate the once relevant mobile device maker. Another good guess is Google wants to milk the Moto name (or what’s left of it) in the eleventh hour, perhaps realizing it’s giving up on a potential gold mine.

Whatever it is, and whoever’s behind it, Motorola is gearing up for one packed fall. Shamu, aka the Nexus 6, will be headlining the OEM’s roster of new products, according to credible sources, with a customizable Moto X+1 and ultra-affordable G2 wrapping up the unexpectedly encouraging lineup.

Oh, and let’s not forget about the already unveiled Moto 360 smartwatch, which should start shipping sometime in September. And then there’s the Moto Maxx. The what?!? I know, I’m as surprised as you to hear the beefy battery-allusive moniker.



And there’s really no way to find out what exactly is the Moto Maxx. Not yet, as we merely spotted the label trademarked with the USPTO. Sure, no one says Motorola has to use the name just because it registered it, but clearly, they’re exploring the possibility.

Needless to point out that, if a Moto Maxx exists, its family tree comprises of the Moto X, G and E, as well as the Droid Razr Maxx, Droid Razr Maxx HD and Droid Maxx. By the way, notice how members of the Droid line got shortened in time? Is it just me, or does it make perfect sense for a Moto Maxx to follow last year’s Droid Maxx?

But if it is to drop the Droid tag, does that mean it will no longer be exclusive to Verizon? Can we expect it outside of the US too? And could it offer swappable back covers and other customization options, a la the Moto X? All valid questions, all desperately seeking answers. Too bad there aren’t any yet.

Source: Droid-Life



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